Also known as Survey Marketing, Marketing Quizzes can be used to help you get to know your customers better by asking them questions about their personal preferences, needs, or personality.

This helps you create a more personalized experience for each customer who visits your page and decreases the likelihood of choosing an inappropriate product or service. Quizzes are also very helpful in gathering information that could lead to future sales because they require people answer all of the quiz questions before being able to submit it!

So, how can you benefit from quizzes as a marketing tool? Quizzes are classified by marketers in the world of interactive content. Interactive content is defined as those that prompt interaction and two-way communication with your audience. Static content on the other hand (as this article) only provides one way for information to be shared – which we all know isn’t enough! Content Marketing Institute also agrees with 87% percent of marketers who claim it’s more effective to use interactive over static when aiming for attention successfully among audiences.

Quizzes are not just engaging, they’re extremely shareable. Quiz-makers rank among the most shared content on the internet year after year . Capitalize on this by making it easy to share your quiz. Allow participants to post their results and challenge friends with a social media auto-generated tweet including their score and link back to the original quiz online for all others too lazy or busy enough! Social media shares organically expand your reach beyond dedicated followers–expand yours today!

Marketing Quizzes are a great way to segment your subscriber list, and by doing so you can ensure that customers feel like they’re getting emails tailored specifically for them. In order to keep subscribers interested in opening their email inbox, it’s important not just send one broad message about everything at once – instead focus on the customer first! Each time an individual doesn’t open or engage with an email from you we recommend taking some more time to figure out why this might be before sending another campaign in hopes of enticing someone who may have otherwise been ignored.

Ultimately, Marketing Quizzes are an excellent way to increase conversion rates.

Recently, Belgium-based company Survey Anyplace wanted to generate 200 leads for a client through their interactive new product questionnaire and ended up netting 1,000 in just six weeks! The quiz was embedded on the website with support from Facebook ads.

Tiberius AI specializes in quiz marketing. Not only do we create high impact engaging quizzes, we set up automated follow-up sequences utilizing text, email, and phone calls!