Google My Business is a business listing within Google that can be used as an in-depth marketing tool for local businesses. If you haven’t checked it out, here’s why your business needs to take advantage of this free service!
Google My Business (or GMB) is Google’s online directory where customers or potential customers find information about the company and its products/services. These pages are also called “Local Places Pages” or “Google Maps” are designed to help people with their location specific searches by providing contact info and other useful details like hours of operation, reviews (we have the best tools for getting lots of positive reviews!), and directions.
Google My Business is still in its infancy stages, but as it grows, so does the importance of claiming all of your listings. As you know Google is a search engine that’s used by millions of people to find businesses online. According to Inc., “over 70 percent of consumers use their smartphones for local searches during 2020”.
By having your business listed on GMB, those customers can look up information about your company before they visit or call you, saving them time and money from wasted drives to locations that may not be able to provide the services they are looking for or even worse – wasting gas driving around town searching for what they need!
That’s right – if you don’t claim (and properly optimize) and other useful information. This helps companies who rely on being near their customer base to do well even if they don’t have a robust digital presence outside of these listings.
Tiberius AI gives you 100% FREE Google My Business Training that will get your phone ringing and new customers to your business!